Season 1, Episode 15
Transparency and Branding
ft. Keshia White
For My Readers
Transparency and Branding ft. Keshia White
In this episode of She Built Success, join host Claudia as she sits down with Keshia White, the innovative CEO/Founder behind White House Branding. With a focus on transparency and branding, Keshia shares her journey from corporate realms to the helm of her agency, offering insights on navigating challenges, networking strategies, and the pivotal role of clear communication in design processes.
Exploring the nuances of UX design, client management, and financial strategies, their conversation unveils the essence of entrepreneurship in today's landscape. From the importance of LLC registration to the delicate balance of client expectations and contractual agreements, Keshia's experiences offer invaluable lessons for aspiring entrepreneurs. Together, they underscore the significance of having a great networking community in fostering business growth.
Tune in with Claudia and Keshia, and gain actionable insights and tips into the transformative power of transparency and branding in the entrepreneurial journey!
Meet Your Bold Moves Bestie & Host
Claudia
Hi! I’m Claudia, the CEO of Capital Consulting Group, a digital and data analytics consulting firm. You can also add mom, student pilot, and nonprofit founder (Black Girls Fly, Inc.).
Here’s what I’ve observed. 👇🏾
Women don’t take time to celebrate and nurture all facets of their lives because they’re too busy — going, doing, and being.
I’m on a mission to change this. To become your Bold Moves Bestie! To help you redefine success in action.
About The Guest
Keshia White is the Founder and Web/UX Designer at White House Branding Studio, which was established in 2018. The studio specializes in empowering clients through expert branding, captivating website design, and effective SEO strategies.
Keshia's studio places a strong emphasis on brand strategy, working closely with each client to uncover the unique qualities that set their business apart, allowing them to make a lasting impact in their respective industries.
After nearly a decade in corporate America, primarily in business-to-business sales within the telecommunications and software sectors, Keshia made the decision to transition to full-time entrepreneurship in 2018.
Keshia's design work has gained recognition from industry leader Adobe. She was invited to design a user interface website design kit as part of Adobe's promotional campaign for their prototyping tool, Adobe XD. Additionally, Keshia has shared her business-focused design process through web design tutorials broadcasted live from Adobe's San Francisco studio, reaching aspiring designers worldwide.
Keshia's past clients have achieved significant growth, including being featured in national news outlets, reaching their revenue goals, and effectively connecting with their target clients.
Residing in Atlanta, Georgia, Keshia enjoys staying active, traveling, cooking, and indulging in a good tv show binge during her spare time.
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